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Decoding Your Competitor’s Secret Sauce
There are many reasons that your competitors might look more successful than you on social. They could have a pro social media manager on their team or they might have an agency handling social media for them. Either way... they didn't build a strong audience...
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Changes to the Facebook Newsfeed
Let’s face it - organic reach has been diminishing on Facebook for some time now. The recent changes to the Facebook news feed makes it easier for you to see posts from ‘friends’ since Facebook is focusing on human to human connection now. That’s not a bad...
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Profiles, Pages, and Groups – Oh My! Which Facebook Option Is Right For You?
Let’s say you are Dorothy and your grand entrance into Munchkin Land made you an instant celebrity. What do you do to convert your 15 minutes of fame into a devoted fan base? After all, an experience like this is a golden opportunity to maximize exposure and...
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Pages in the Stream: Selecting What Shows Up in Your Facebook World
Have you ever noticed that your Facebook stream will contain many posts from some pages that you’re following, and yet other Pages that you like - their content never sees the light of day in your Facebook world? Here’s a simple trick to insure you see content from...
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InstaHashtag Hacks: 3 Tips For Easy #Hashtagging
If you are like me, the process of hashtag’ing an Instagram post triggers early onset memory loss, and every targeted, researched and clever tag that you've painstakingly researched becomes unavailable to mental recall. And of course this is happening as you are on...
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